Website

When I took charge of our company’s website, it was underperforming and lacked direction. In the first year of my leadership, I restructured the user experience, enhanced the visuals, and streamlined navigation—resulting in a doubling of revenue. The following year, revenue increased by 22%, and this year, it’s projected to grow by another 17%. What started as a support tool for in-store clients has now become a powerful sales and branding platform. This transformation is the result of strategic planning, continuous optimization, and a deep understanding of both the brand and the customer journey.